Dell COO Jeff Clarke said at a media briefing that the naming decision was based on research the company did with "tens of ...

A pair of Apple Store locations in Florida and Texas are getting makeovers. Last month, Apple closed its store at The ...

Dell on Monday announced an overhaul of its PC branding strategy with a simplified naming scheme that bears a striking ...

So that means Dell’s top-of-the-line laptop will be referred to as the Dell Pro Max (Premium), which is a step above the Dell ...