BYD is set to equip all of its electric vehicles (EV) with advanced self-driving tech, the company noted earlier this week.

The move is part of a bid to challenge Tesla Inc. and domestic rivals in China’s cutthroat electric-vehicle market.

And what is more, they are packaging it in electric cars that are already dramatically cheaper than anything from Tesla. Take the BYD Seagull, a car priced at just $9,500. The Chinese automaker, which has overtaken Tesla in sales there,

Chinese electric vehicle giant BYD this week began offering advanced autonomous driving features on most of its models, including ones priced as low as $9,555, a move likely to start a new price war in a hyper-competitive market.

BYD unveiled a massive expansion of its "Gods Eye" intelligent driving system on Monday as the car giant looks to win the brutal EV battle.