Dana White reveals he bought the billion-dollar rights for UFC merchandise for more than it cost to purchase the MMA ...

UFC’s ultimate broligarch on why he’ll always be in Donald Trump’s corner, his passion for high-stakes risk-taking and how he ...

If you're not a follower of mixed martial arts, know this about the sport: It's bigger than you think. "Depending on whom you ask, MMA is the third-largest sport in the world, behind only basketball ...

and me and the Fertitta brothers will be in business again someday.” Well, it looks like there is still some time before Dana White makes a move to the NFL. But for now, his main goal would be to have ...

Dana White has been close friends with Joe Rogan for decades, and has watched him rise from a comedian doing free shows to podcasting royalty.

Dana White went to high school in Las Vegas alongside his friends, Lorenzo Fertitta and Frank Fertitta. The Fertitta brothers, hailing from a Vegas-based business family, are former UFC owners who ...

Running the UFC with an iron fist since 2001 and with his official title adjusted to CEO instead of president in 2023, Dana White has no plans of slowing down any of the businesses he has committed ...

Dana White grew the UFC into a multibillion-dollar ... The UFC is sold in a multibillion-dollar deal. The Fertitta brothers sold the UFC in 2016 for just under $4 billion. White remained its ...

Dana White and US president-elect Donald Trump ... White realised UFC was running out of money and convinced the Fertitta brothers, longtime friends and the wealthy owners of Station Casinos ...