Adidas, Petronas F1

Adidas unites with Mercedes-AMG Petronas F1 for multi-year deal: Everything we know so far
Adidas announced a new collaboration with Mercedes-AMG Petronas F1 in their new press release on January 7, 2025. This is the first time Adidas will be collaborating with a brand for Formula 1.
Adidas Announces Multi-Year Partnership With Mercedes-AMG PETRONAS F1 Team
Adidas has officially announced their multi-year partnership with the Mercedes-AMG PETRONAS Formula 1 team.
Adidas replaces Puma as Mercedes F1 partner post-Hamilton
German apparel and footwear brand Adidas will enter Formula One as kit suppliers to the Mercedes Formula One team in a multi-year partnership announced on Tuesday for the new post-Lewis Hamilton era.
What does Mercedes' Adidas deal mean for F1?
Mercedes have signed a sponsorship deal with Adidas which will see the global apparel giants supply the team’s kit in a multi-year deal. Synonymous with sports such as football and athletics, the German manufacturer has made its entrance into the world of Formula One, replacing the Silver Arrows ’ previous clothing partners Tommy Hilfiger and Puma.
Adidas joins Mercedes-AMG PETRONAS F1 team in multi-year partnership for exclusive apparel
From what is understood, the collaboration will focus on creating a range of apparel, footwear, and accessories for the team and its fanbase.
adidas Enters Formula 1® with Multi−Year Mercedes−AMG PETRONAS F1 Team Partnership
Today, adidas announces a multi-year partnership with the Mercedes-AMG PETRONAS F1 Team, which unites two icons in one of the world’s fastest growing sports. The collaboration represents a significant moment in adidas’ history as it enters the pinnacle of motorsport: Formula1®.
Mercedes kick off post-Lewis Hamilton era with new Adidas deal
Adidas will enter Formula One as kit suppliers to the Mercedes Formula One team in a multi-year partnership announced on Tuesday for the new post-Lewis Hamilton era.
Mercedes Signs Game-changing Adidas Deal for 2025 Formula 1 Season post-Lewis Hamilton Transition
German sportswear giant Adidas is set to make its mark in Formula 1 through a newly announced multi-year partnership with the Mercedes F1 team
Mercedes and Adidas enter into “groundbreaking” apparel partnership deal
Mercedes has confirmed Adidas as an official team partner with the fashion brand signing a multi-year deal to provide kit for the entire squad. The announcement has been expected for some time since leaked images of Adidas-branded Mercedes clothing were spotted last year.
Mercedes F1 announce globally famous new signing after Lewis Hamilton exit
Mercedes were on the look-out for a new clothing and apparel partner to replace previous sponsors Tommy Hilfiger and Puma ...
Road & Track25d
Page-Turners and Podiums: Must-Read F1 Books for Every Racing Fan
With three races now stateside—and possibly more on the way—there is a ton of interest surrounding F1. In the past six months, five brilliant Formula 1 books have debuted. I have read all of them.