The documentary comes as Amazon founder Jeff Bezos and other tech and media execs seemingly want to curry favor with Trump—and avoid his wrath. Sometimes, the medium is indeed the message. When the just-announced Melania Trump documentary comes out later this year,

Democratic strategist James Carville questioned the $40 million budget for Melania Trump’s documentary set to debut on Amazon Prime later this year. “You can produce a world-class documentary for $2 million.

The film, billed by the company as a “behind the scenes” look at her life, started shooting in December and is slated for theatrical and streaming release this year.