The San Antonio-based company’s rapid expansion into North Texas is finally crossing the city line with 10 acres in North Dallas.

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DBJ has mapped out current and future stores for the popular grocer, highlighting how H-E-B is pushing into new, far-flung parts of the Metroplex.

H-E-B is eyeing more potential expansion. The grocer has bought a site in Wise County, which sits somewhat northwest of the city of Fort Worth. In recent years, H-E-B has been announcing and opening stores across the region at a fairly rapid clip.

"They can make money and actually eliminate a critical need for this area,” said Frederick Terry, A Better Oak Cliff.

Accordingly, every time the company has inched itself in the direction of a possible store in Dallas proper, the hopes of North Texas H-E-B heads have soared. On Wednesday, the long-anticipated ...

The retailer will work with neighbors and city officials on rezoning and planning efforts to bring its first H-E-B format store to Dallas.

Texas-based grocery chain H-E-B has purchased land in Dallas, marking a continuation of its expansion deeper into North Texas. The 10-acre site will be on the southeast corner at Hillcrest Road and LBJ Freeway.

Other media outlets have reported that H-E-B bought the land to build a store at a later date, although no timetable was offered. Rhome City Council on Jan. 23 approved a development agreement with the company. After the vote, Rhome Mayor Kenneth Crenshaw said the company would build in the near future, the Wise County Messenger reported.

H-E-B’s decision to secure property in Rhome is in line with its ongoing expansion across Dallas-Fort Worth. The company recently bought 10 acres at the southeast corner of Hillcrest Road and LBJ Freeway in North Dallas, a site set to become the first H-E-B location in Dallas.

Grocery shoppers in North Texas have long relied on Central Market or Joe V's Smart Shop if they wanted H-E-B goods. But now, Dallas is finally getting a namesake store. The Texas grocer ...

The grocery chain bought a nearly 10-acre site in the city as it expands its presence in the Dallas-Fort Worth metropolitan area.