CASA BACARDÍ’s ‘Give Into Your Mood’ campaign turned Halloween into a platform for creativity and self-expression across ...

Despite previous regulatory efforts, pan masala brands spent approximately `350 crore in advertising during IPL 2024.

New Zealand soft drink company Karma Drinks has announced an expansion into Australia and a new-look leadership team.Nick ...

While many brands are leveraging first-party data to inform ad targeting strategies amid signal loss, scotch whisky brand ...

The top 10 Orlando-area mansions sold in 2024 start at $9.7 million. Homes are the most common source of wealth in the U.S., ...

The former mansion of a Bacardi heiress, which sold in October for $15.75 million, is back on the market already. Click here ...

Rome, 31 October 2024 - Lady Bacardi Media S.p.A. (LBM S.p.A. ex ILBE S.p.A.) - a company active in the production of film and television content (Euronext Growth Milan - IT0005380602 - LBM and Eurone ...

AdEx is expected to rebound in 2024, with a projected 12% growth to reach Rs 1.11 lakh crore, driven primarily by digital ad ...

If anyone knows how to party in Miami — it's Camila Cabello! The "Havana" songstress teamed up with Bacardí Rum for their ...

Beaux Arts celebrated its 72nd annual ball on Saturday, Oct. 5, where 250 guests gathered for Miami’s longest-running and most anticipated costume gala, themed “Empire State of Mind.” Held at The Ritz ...

FMCG brands are allocating substantial resources to digital marketing, balancing traditional TV ads with creative digital campaigns to reach a wider and more diverse audience ...