I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked ...

While foundation can cover imperfections and lend a hint of dewiness to dull skin, the best CC cream for mature skin provides ...

Day and it’s also Albert Einstein’s birthday! Math enthusiasts around the world, from college students to rocket scientists, celebrate Pi Day, which is March 14 ...

PureWow is turning 15 years old, so what better way to celebrate than compiling beauty products I’ve loved for over a decade.

The beauty subscription service has unveiled its first iOS app, offering a ‘personalised shopping experience’ and array of exclusive perks ...

Tariffs on Chinese packaging are driving up costs for personal care brands, forcing price hikes on everyday essentials like ...

Korean beauty’s rapid rise 10 years ago eventually led to market saturation and consumer fatigue. Now, it’s enjoying a ...

Beauty Pie has announced the Launch of its iOs app, which combines a ‘seamless shopping experience’ with a ‘digital concierge ...

From Topicals’s eye mask phenomena to the rise of EADEM, Renee is the marketing mastermind behind beauty’s biggest startups.

Barbara Funnell had 85 fruit trees, so she started making jams, jellies and pies to sell at area farmers markets. Now her local business is catching on.

Red light therapy, watercolor blush, and biotech ingredients are just a few of the innovations to be on the lookout for this ...

Pump up your brow look with the new Superfluff Brow Mousse from Maybelline New York. Flexible and flake-resistant, the fluffy ...