Marist University unveils its top 5 and bottom 5 for the 2025 USA TODAY Ad Meter Marketing Spotlight. See which Super Bowl ...

Each year, millions of people tune in to watch the Super Bowl, but it's not just the game that draws them in—it's also the ...

Though the big game has long been hallowed ground for some of the most entertaining and memorable commercials, they often don ...

Shannon Sanders, an African-American South Nashville native and award-winning BMI executive director of creative, reflects on ...

Folajimi "FJ" Abegunde, CEO of DUNKIT INC., previously led FJ Williams Inc., an Atlanta-based international remittance firm ...

This year's Super Bowl commercials are going for laughs, with advertisers betting that American could use a little break.

For the 28th year, professors in MSU’s Department of Advertising hosted a Super Bowl watch party that focused on the action ...

While advertising has evolved in terms of distribution and media channels, the core objectives have remained unchanged for years. To succeed, you must achieve three aims: grab attention, keep ...

Ledbetter, Director of Student Media since 2017, transitioned in the Division of Student Affairs to senior director of communications and marketing, overseeing a shared services team of professionals.

Pradeep Menon. M, Co-founder, Head - Branding & Strategy, of Blackswan (India) Ideations, shares insights on recent campaigns that played with brand identities ...

As the inaugural associate provost and executive director for career development, Yarnell discusses the kinds of value higher ...

A legal loophole is allowing children who access social media to see enticing advertisements for marijuana with potentially ...