The festive race is officially on, with TV screens across the nation showcasing adverts filled with Christmas cheer. Lidl's ...

Aldi and Lidl have long been considered the go-to supermarkets for budget-conscious shoppers. A weekly price comparison of ...

The 15 tonne, 20 metre long Freeway Cola truck will be setting off on a tour of Great Britain from November 14, heading to ...

The truck is based on the Lidl own-brand cola drink, and will visit nine cities across the UK, starting from November 14 - ...

Lidl has revealed its own version of Coca Cola's famous Christmas truck, with its own red vehicle set to tour the UK this ...

Lidl is launching its own Christmas cola truck which is set to tour the country later this month. The news comes after Coca-Cola announced the return of their festive truck. Lidl customers can be in ...

Lidl and Sainsbury's have dropped 'freshly baked' signs for their in-store bakeries, despite denying the move was due to ...

Discount supermarket giant Lidl has snubbed Stoke-on-Trent - as it unveils its big red Christmas cola truck. The truck is ...

Winning Gold at The Drum Awards for Advertising in the Music for Commercials was Lidl GB and Coolr. Here is the award-winning case study. ‘Save Another Way (...the Lidl Way)’ ingeniously ...

Kingsland Drinks has secured an exclusive deal with Lidl GB to introduce wines from Ukraine’s Bolgrad Winery to the UK, ...

LIDL has unveiled its very own Christmas cola truck – and it will visit Bournemouth for the first time ever at the end of the month.

Joanna Gomer, Marketing Director at Lidl GB, said: “Giving back to the communities we serve is really important to us and our exciting new Freeway truck allows us to get right into the heart of ...