When Tiger Woods is your founder, as is the case with the apparel line Sun Day Red, you’ve already got a pretty good pitchman ...

A tie-up involving the tour and LIV Golf was stalled under President Biden. They’re aiming to forge a new agreement under ...

In the blink of an eye, the PGA Tour's West Coast Swing has come and gone. Champions have been crowned, trophies have been ...

Golf Today highlights why TGL's Presidents Day tripleheader event proved it is "adapting on the fly" and positively listening to consumer sentiment, resulting in the "best version" of the product.

When we started this thing, our focus was to get guys to the Korn Ferry Tour and PGA Tour, and we invested a lot of money in that. And I think that should continue to be a part of what we do, but I ...

Karl Vilips will wear Sun Day Red at his season debut at the Mexico Open. The post Tiger Woods Signs First PGA Tour Player to Wear Sun Day Red appeared first on Front Office Sports.